Marketing Specialist

Overview<br />Join our dynamic team at Positive Behavior Steps as we seek a passionate individual to drive our marketing initiatives. In this position, you will play a pivotal role in enhancing our brand presence and engaging with our community.<br /><br />Key Responsibilities<br /><br />Develop and implement marketing strategies that align with our mission and objectives.<br /><br />Create compelling content for various platforms including social media, email newsletters, and our website.<br /><br />Analyse market trends and competitor activities to identify opportunities for growth.<br /><br />Collaborate with cross-functional teams to ensure cohesive messaging and branding.<br /><br />Manage marketing campaigns from conception to execution, monitoring their effectiveness and making adjustments as needed.<br /><br />Requirements<br /><br />Bachelor's degree in Marketing, Communications, or a related field.<br /><br />Proven experience in a marketing role, preferably within a non-profit or educational environment.<br /><br />Strong written and verbal communication skills.<br /><br />Proficiency in digital marketing tools and platforms.<br /><br />Ability to work independently and as part of a team.<br /><br />Nice to Have<br /><br />Experience with graphic design and video editing software.<br /><br />Familiarity with SEO and content marketing best practices.<br /><br />Knowledge of behavioural health or education sectors.<br /><br />#J-18808-Ljbffr