Marketing Specialist

Marketing Specialist Job Description<br /><br />We are looking for an enthusiastic<br /><br />Marketing Specialist<br /><br />to help us in our overall marketing efforts. You will be an integral part of the development and execution of marketing plans to reach targets from brand awareness to product promotion.<br />A Marketing specialist should be a competent professional able to grasp consumer behavior trends and generate creative ideas. You should also be well-versed in specialized marketing concepts, principles and tactics.<br />The goal is to deliver effective marketing programs that will help our reputation and growth.<br />Responsibilities<br /><br />Conduct market research to find answers about consumer requirements, habits and trends<br />Brainstorm and develop ideas for creative marketing campaigns<br />Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)<br />Liaise with external vendors to execute promotional events and campaigns<br />Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts<br />Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)<br />Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies<br />Undertaking individual tasks of a marketing plan assigned<br />Requirements And Skills<br /><br />Proven experience as marketing specialist or similar role<br />Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods<br />Demonstrable experience in marketing data analytics and tools<br />Solid computer skills, including MS Office, marketing software (Adobe Creative Suite &amp; CRM) and applications<br />Well-organized and detail oriented<br />Exceptional communication and writing skills<br />Commercial awareness partnered with a creative mind<br />BSc/BA in marketing, communications or equivalent<br />PI285233949<br /><br />#J-18808-Ljbffr